See AllBuildingsSellerRenterBuyerMarketNewsBattery ParkChelseaUpper West SideUpper East SideWest VillageTribecaSoho and Hudson SquareGreenwich VillageNolitaGramercyChinatownEast VillageFinancial DistrictFlatiron
One Ten Third (110 Third Avenue)
One Ten Third (110 Third Avenue) is a Yield-Oriented asset that has spent the last decade working off a valuation bubble. Post-sponsor analysis shows that the building is currently trading ~20–25% below its 2017 peak on a price-per-square-foot basis ($1,550 vs $2,100). Long-term holders (2013–2017 vintage) are realizing zero nominal gains or actual losses upon exit, missing the broader market rally entirely. However, for fresh capital, the building is a robust income generator. With 1-bedroom units renting for near $95 PPSF and resale prices corrected, investors can secure 6% gross yields—provided they accept that equity growth will likely remain flat in the medium term.
100 Avenue A
100 Avenue A is a Yield-Oriented condo that serves as a cautionary tale of "Sponsor Premium Evaporation." Post-sponsor analysis reveals that buyers from the 2016–2017 launch are facing realized losses of 7% to 25% upon resale in the 2021–2025 window. While the building underperforms significantly on appreciation (PPSF dropped from ~$1,800 to ~$1,460), it excels at rent capture. 1-Bedroom units rent rapidly (under 20 days) and command premiums of $90–$96 PPSF. Investors should approach this asset strictly for cash flow, targeting purchase prices below $1,500 PPSF to ensure a 6%+ cap rate, while avoiding any expectation of returning to 2017 peak pricing in the near term.
The American Felt Building (114 East 13th Street)
The American Felt Building (114 East 13th St) is a historic loft condo that has transitioned from a high-growth asset to a Yield-Oriented store of value. Post-sponsor analysis shows that while early buyers (2004–2010) doubled their equity, buyers from the 2016–2017 peak are currently exiting at flat prices or nominal losses, having missed the broader market rally (NYXRCSA +22%). Despite this equity stagnation, the building is a rental powerhouse, with 1-bedrooms commanding $8,400+ ($82 PPSF) and penthouses topping $119 PPSF. Investors should approach this as a defensive income play, targeting 5.5%+ yields, but should not underwrite significant short-term appreciation.
The New Theatre Building (240 East 10th Street)
The New Theatre Building (240 East 10th Street) is a Yield-Oriented asset currently functioning as an "Equity Trap" for medium-term holders. Post-sponsor analysis reveals a sharp decoupling from the broader market: while the NYXRCSA Index surged to record highs in 2025, resale prices in this building have reverted to levels seen a decade ago. Investors who bought in 2016 have realized ~15% nominal losses in 2023–2025 sales. While the building offers stable rental inventory (2-beds rent for ~$9,000), yields are modest (~3.6% on premium units), and liquidity is volatile. Buyers should demand aggressive discounts (targeting ~$1,200–$1,300 PPSF) to insulate against the building's proven lack of appreciation.