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224 Mulberry Street
224 Mulberry Street is a "Trophy Asset" characterized by extreme exclusivity and high volatility. It behaves as a pure capital appreciation play with zero yield component (no rental history). Post-sponsor data is thin but reveals a binary outcome profile: owners who time the market perfectly (e.g., selling in late 2021) can achieve massive gains (+42%), while those forced to sell in softer markets (e.g., 2020) or who overpaid at the sponsor stage face stagnation or losses. It lacks the defensive liquidity of units with broader appeal. This building is suitable only for buyers with infinite holding capacity who can wait years for the perfect Market regime timing to exit.
75 Kenmare Street
75 Kenmare Street is a high-yield trap for capital appreciators but a goldmine for landlords. Post-sponsor data confirms a sharp divergence: 1-bedroom units trade with healthy liquidity and moderate appreciation (+15%), while larger 2-3 bedroom units suffer from severe value compression (-16%) and extended marketing periods (up to 2 years). The building's "Rent Capture Score" (96) is elite, generating over $150/SF, yet this yield comes at the cost of capital volatility. It is a pure "Yield-Oriented" asset where the entry price must be aggressively negotiated below the 2020 sponsor basis to avoid future losses.
One Ten Third (110 Third Avenue)
One Ten Third (110 Third Avenue) is a Yield-Oriented asset that has spent the last decade working off a valuation bubble. Post-sponsor analysis shows that the building is currently trading ~20–25% below its 2017 peak on a price-per-square-foot basis ($1,550 vs $2,100). Long-term holders (2013–2017 vintage) are realizing zero nominal gains or actual losses upon exit, missing the broader market rally entirely. However, for fresh capital, the building is a robust income generator. With 1-bedroom units renting for near $95 PPSF and resale prices corrected, investors can secure 6% gross yields—provided they accept that equity growth will likely remain flat in the medium term.
100 Avenue A
100 Avenue A is a Yield-Oriented condo that serves as a cautionary tale of "Sponsor Premium Evaporation." Post-sponsor analysis reveals that buyers from the 2016–2017 launch are facing realized losses of 7% to 25% upon resale in the 2021–2025 window. While the building underperforms significantly on appreciation (PPSF dropped from ~$1,800 to ~$1,460), it excels at rent capture. 1-Bedroom units rent rapidly (under 20 days) and command premiums of $90–$96 PPSF. Investors should approach this asset strictly for cash flow, targeting purchase prices below $1,500 PPSF to ensure a 6%+ cap rate, while avoiding any expectation of returning to 2017 peak pricing in the near term.